Why are hoodies so popular?

Why Hoodies Are So Popular And Not Likely To Stop

Hoodies have become quite a popular clothing item in recent years and it looks like they’re not going to fizzle away anytime soon. If anything, more and more people are beginning to recognize, wear and use them for different purposes… 

Now as usual, I’ve done some digging or deep research – if you will – to figure out why. 

So keep scrolling if you’ve been curious up until now…

Hoodies Are Popular Because Of Their Ageless And Unisex Design 

Unlike most wears, hoodies are neither age or gender specific. Rather, they’re designed to be inclusive wear, meaning anyone and at any age can wear them (whether you’re man, woman, boy or girl) and this has done nothing but further increase their level of popularity over the years.

Their Casual Nature

In general, casual clothes are more likely to be worn than formal because as humans, we tend to engage in more casual activities such as home chores, errands, sports and exercise. Similarly, the Hoodie is like a one-size-fits-all for these purposes because they’re extremely casual hence why they’re used as opposed to, say, a normal sweater because those are specifically constructed for formal or semi- formal occasions. It is this distinctive level of usage between both clothing items that has made the hoodie more popular.

Their Role In Cold Weather Conditions 

Whether it’s for coverage, warmth or comfort, the hoodie is like the perfect go-to top for cold weather conditions because its body features I.e inner fabric, hood, string and center pockets are uniquely constructed to perform specific roles whilst protecting the body:

  • For warmth it’s the inner fabric usually made with fleece,
  • For a firmer grip, a string when tied around the neck,
  • And for extra coverage, a hood which extends over the head and ears in harsh weather conditions, as well as center pockets when you chuck in your hands.

All these attributes suggest why they are more appropriate for cold weather conditions and therefore more popular.

Versatility

Before now, hoodies were mostly worn for domestic purposes and by youths. Well, not anymore… Today, grownups can as well style them in smart-casual ways either with jeans or chinos layered underneath a blazer for hangouts and even to the office. 

This new development is what’s increased their level of versatility in terms of styling options, as well as popularity.

The Tech And Startup Scene

With the introduction of Facebook, Twitter, Instagram, YouTube and a host of other tech companies, hoodies have become the new normal for business attire as these companies rarely have strict policies when it comes to dress code. Instead employees are allowed to wear whatever they are comfortable in thereby making hoodies more popular.

Remote Jobs 

Remote jobs were rarely a thing until the early 2020s which saw a new change in the way we work. Today, even people who work in certain industries like law firms or banking where strict formal dressing codes such as dress shirts, suits, dress pants or slacks are enforced, now wear hoodies to work, as they’re rarely required to report to the office. This equally has led to their increase in popularity.

Celebrities 

You’ve probably seen the likes of Ye and Justin Bieber wearing loads of hoodies lately. Well, these guys have huge followings in the millions and the power of influence at their fingertips. So imagine them wearing a particular product or clothing item; chances are, a lot of people would model after them, making that thing or in this case, hoodies more popular.

Fashion Gurus

Now, this part is not rocket science either… With the likes of this site (dapperlydressed.com), Tim dessaint, Justusf_Hansen and a host of other fashion gurus coming up with different ways of styling hoodies, it’s equally no brainer figuring out why they’ll keep getting popular.